Mobile Marketing for Automobile Service Centers
A mobile marketing solution can help any automobile service center can increase its revenues with more frequent trips to the location made by its customers. Those additional trips don’t happen automatically. They typically happen with reminders from the service center to the customer, whether they come in the mail, by telephone or email. When a person is reminded to come for service or an oil change, they will typically respond positively when it is convenient for them.
But this poses a problem. Can every service center afford to hire someone to call and do appointment reminders? In some cases, the answer is no. If that is the case, can the mechanic or one of his or her staff, take time away from servicing cars in order to look up records and make calls to those who are due for routine service? They could, but that would probably not be a good use of their time.
What if the appointment center could send out accurate reminders to its customers without having to hire someone or without having to take time away from repairing cars? What if those reminders were automated, so that every time a car owner came in, that customer would be automatically placed in a database and reminded when their time for service came up? What if the setup happened one time and the service center owner did not have to manage the system? This would definitely be worth the time and investment for the service center owner, if it could be made affordable for them. A mobile marketing auto center solution can do this and much more!
Consumers Say Yes to Mobile Marketing Auto Centers
A mobile marketing solution that includes both Mobile Websites and SMS Marketing make all of this affordable. The reason is simple. It is much more likely that a business owner will reach someone in Tulsa by their mobile phone than through any other way. Current statistics state that over 70% of people connecting to the internet, do so on their mobile phone.
That means that people are spending time on their phones and can be reached, with a text message. The same statistical analysis says that 95% of all text messages that are sent, are actually opened and read by the person getting them. So making sure that a customer gets a reminder at the three month point for their oil change is as simple as collecting their mobile phone number when they get their car serviced. Ask them if they want to be reminded by a text message, then enter their name and phone number in the SMS system. Put the power of mobile marketing to work for your service center.
Use Mobile Marketing To Reach Your Customers
The same is true of required service and warranty reminders also. With a good automated SMS system , your customers can get messages from you that they will appreciate because you are helping them to take care of their investment.
Some auto dealers and mechanics have taken the concept one step farther in sending out text messages when a repaired car is ready for pickup. While this only replaces something that is already being done (a telephone call), it still ensures that the notice will reach the customer and is likely to be read. This increases their customer service effort and sets the service center a part from others in the same city or town.
Mobile Marketing Is For Auto Sales Too
Our Auto Center Mobile Marketing Solution goes even farther by allowing it to help you sell cars in Tulsa. Just put a QR code or a small sign on the windshield of the car. Just let the prospect scan the QR code or text in for more information. You could deliver a Car FAX, invite the prospect for a test drive or offer any kind of deal to get them you want. This allows you to capture the prospects mobile device number and deliver vehicle information to the prospect. Our mobile marketing solution even notifies the salesperson that someone just inquired about the car and delivers the mobile number to the sales persons cell phone. The sales person can make a follow up call and the phone number is in your database for future marketing efforts. Essentially it is a lead generator even while the lot is closed.
If you would like to have an affordable system to help you increase the revenues in your service center or just to generate sales leads for car salesmen, just call Steve Rush at (918) 937-2521 or Click here to send me an email . I will create a mobile marketing system that is custom made for your dealership or repair center. You will see increased sales from your customer service efforts, attract more customers and generate leads for sales people as well with your mobile marketing solution.
